Our Process

Custom pieces and heirloom revamps are personal, meaningful, and one of our specialties.

At Dana Ro, we want you to be as involved as you’d like in this special collaboration. Consider us to be your creative team that turns your jewelry dreams into reality, and we will guide you through the entire custom process.

Whether we are creating a new design, revamping a family heirloom, or making your engagement ring visions come true, the team is here to help you.

  • custom jewelry design consultation

    Step 1

    CONSULTATION AND INSPIRATION

    We begin with a consultation to understand your ideas, inspiration, and design goals. You may bring reference images, heirloom jewelry, or simply an idea — we’ll help shape it into a custom jewelry design. To initiate this first step, please reach out to info@danaro.com and we will be in touch!

  • Step 2

    DESIGN AND APPROVAL

    We create design concepts and finalize details including materials, stones, and pricing. We have a team that creates images and videos which allows you to see your creation from all angles. Once the design is approved, production begins.

  • Step 3

    CRAFTING YOUR PIECE

    Our skilled jewelers create your custom jewelry with care and precision here in New York City.

  • Step 4

    DELIVERY AND PRESENTATION

    Your completed jewelry piece is reviewed for quality control. It is then delicately packaged and shipped securely.

Get In Touch

Ready to create? Whether you're designing a custom engagement ring, redesigning heirloom jewelry, or creating a personalized fine jewelry piece, our team is here to help.